init
This commit is contained in:
Jaybe
@@ -0,0 +1,874 @@
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<?php
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namespace App\Models\Advertiser;
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use App\Libraries\Calc;
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use CodeIgniter\Model;
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class AdvGoogleManagerModel extends Model
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{
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public function getManageAccounts() {
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$builder = $this->google->table('aw_ad_account');
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$builder->select('*');
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$builder->where('canManageClients', 1);
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$builder->where('status', 'ENABLED');
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//$builder->where('is_exposed', 1);
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$builder->orderBy('name', 'asc');
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$builder->orderBy('create_time', 'asc');
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$result = $builder->get()->getResultArray();
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return $result;
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}
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public function getAccounts($data)
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{
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$builder = $this->db->table('z_adwords.aw_ad_report A');
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$builder->select('
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G.id AS company_id,
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G.name AS company_name
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');
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$builder->join('z_adwords.aw_ad B', 'A.ad_id = B.id');
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$builder->join('z_adwords.aw_adgroup C', 'B.adgroupId = C.id');
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$builder->join('z_adwords.aw_campaign D', 'C.campaignId = D.id');
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$builder->join('z_adwords.aw_ad_account E', 'D.customerId = E.customerId');
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$builder->join('zenith.company_adaccounts F', 'E.customerId = F.ad_account_id AND F.media = "google"');
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$builder->join('zenith.companies G', 'F.company_id = G.id');
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$builder->where('D.status !=', 'NODATA');
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if(!empty($data['sdate']) && !empty($data['edate'])){
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$builder->where('A.date >=', $data['sdate']);
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$builder->where('A.date <', date('Y-m-d', strtotime($data['edate'].' + 1day')));
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}
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if(!empty($data['resta'])){
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$builder->whereIn('G.id', explode("|",$data['resta']));
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}
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if(!empty($data['googleCheck'])){
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switch ($data['type']) {
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case 'campaigns':
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$builder->whereIn('D.id', $data['googleCheck']);
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break;
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case 'adsets':
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$builder->whereIn('C.id', $data['googleCheck']);
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break;
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case 'ads':
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$builder->whereIn('B.id', $data['googleCheck']);
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break;
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default:
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break;
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}
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}
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return $builder;
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}
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public function getMediaAccounts($data)
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{
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$builder = $this->db->table('z_adwords.aw_ad_report A');
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$builder->select('
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"google" AS media,
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E.name AS media_account_name,
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E.customerId AS media_account_id,
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E.status AS status,
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"" AS isAdminStop,
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E.is_exposed AS is_exposed,
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E.db_count AS db_count,
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SUM(A.db_count) AS db_sum,
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COUNT(DISTINCT A.date) AS date_count
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');
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$builder->join('z_adwords.aw_ad B', 'A.ad_id = B.id');
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$builder->join('z_adwords.aw_adgroup C', 'B.adgroupId = C.id');
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$builder->join('z_adwords.aw_campaign D', 'C.campaignId = D.id');
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$builder->join('z_adwords.aw_ad_account E', 'D.customerId = E.customerId');
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$builder->join('zenith.company_adaccounts F', 'E.customerId = F.ad_account_id AND F.media = "google"');
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$builder->join('zenith.companies G', 'F.company_id = G.id');
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$builder->where('D.status !=', 'NODATA');
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if(!empty($data['sdate']) && !empty($data['edate'])){
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$builder->where('A.date >=', $data['sdate']);
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$builder->where('A.date <', date('Y-m-d', strtotime($data['edate'].' + 1day')));
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}
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if(!empty($data['company'])){
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$builder->whereIn('G.id', explode("|",$data['company']));
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}
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if(!empty($data['resta'])){
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$builder->whereIn('G.id', explode("|",$data['resta']));
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}
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if(!empty($data['googleCheck'])){
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switch ($data['type']) {
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case 'campaigns':
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$builder->whereIn('D.id', $data['googleCheck']);
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break;
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case 'adsets':
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$builder->whereIn('C.id', $data['googleCheck']);
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break;
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case 'ads':
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$builder->whereIn('B.id', $data['googleCheck']);
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break;
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default:
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break;
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}
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}
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$builder->groupBy('E.customerId');
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return $builder;
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}
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public function getOnlyAdAccount($data)
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{
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$builder = $this->db->table('z_adwords.aw_ad_account');
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$builder->select('
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"google" AS media,
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name AS media_account_name,
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customerId AS media_account_id,
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is_exposed AS is_exposed,
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canManageClients AS canManageClients,
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db_count AS db_count
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');
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$builder->where('is_hidden', 0);
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if(!empty($data['stx'])){
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$builder->groupStart();
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$builder->like('name', $data['stx']);
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$builder->groupEnd();
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}
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return $builder;
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}
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public function getCampaigns($data)
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{
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$subQuery = $this->db->table('z_adwords.aw_ad_report A');
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$subQuery->select('
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D.customerId as customerId,
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D.id AS id,
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D.name AS name,
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D.status AS status,
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D.amount AS budget,
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D.cpaBidAmount AS bidamount,
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D.create_time AS create_date,
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C.biddingStrategyType AS biddingStrategyType,
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SUM(A.impressions) AS impressions,
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SUM(A.clicks) AS click,
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SUM(A.cost) AS spend,
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SUM(A.sales) AS sales,
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SUM(A.db_count) AS unique_total,
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SUM(A.margin) AS margin
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');
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$subQuery->join('z_adwords.aw_ad B', 'A.ad_id = B.id');
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$subQuery->join('z_adwords.aw_adgroup C', 'B.adgroupId = C.id');
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$subQuery->join('z_adwords.aw_campaign D', 'C.campaignId = D.id');
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if(!empty($data['sdate']) && !empty($data['edate'])){
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$subQuery->where('A.date >=', $data['sdate']);
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$subQuery->where('A.date <', date('Y-m-d', strtotime($data['edate'].' + 1day')));
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}
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$subQuery->groupBy('D.id');
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$metricsSubQuery = $this->db->table('z_adwords.aw_adgroup_report_history A');
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$metricsSubQuery->select('
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D.id as campaignId,
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A.date,
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A.hour,
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SUM(A.impressions) AS impressions,
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SUM(A.clicks) AS clicks,
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SUM(A.cost) AS cost,
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SUM(A.sales) AS sales,
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SUM(A.db_count) AS db_count,
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SUM(A.margin) AS margin
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');
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$metricsSubQuery->join('z_adwords.aw_adgroup C', 'A.adgroup_id = C.id');
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$metricsSubQuery->join('z_adwords.aw_campaign D', 'C.campaignId = D.id');
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if(!empty($data['sdate']) && !empty($data['edate'])){
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$metricsSubQuery->where('A.date >=', $data['sdate']);
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$metricsSubQuery->where('A.date <', date('Y-m-d', strtotime($data['edate'].' + 1day')));
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}
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$metricsSubQuery->groupBy(['D.id', 'A.date', 'A.hour']);
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$metricsSubQuerySql = $metricsSubQuery->getCompiledSelect();
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$finalMetricsSubQuery = $this->db->table("($metricsSubQuerySql) AS metrics");
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$finalMetricsSubQuery->select('
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metrics.campaignId,
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JSON_OBJECTAGG(
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CONCAT(metrics.date, "_", metrics.hour),
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JSON_OBJECT(
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"impressions", metrics.impressions,
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"click", metrics.clicks,
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"spend", metrics.cost,
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"sales", metrics.sales,
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"unique_total", metrics.db_count,
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"cpa", IFNULL(ROUND(metrics.cost/metrics.db_count, 1), 0),
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"margin", metrics.margin,
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"margin_ratio", IFNULL(ROUND((metrics.margin/metrics.sales)*100, 1), 0)
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)
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) AS metrics
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');
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$finalMetricsSubQuery->groupBy('metrics.campaignId');
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$finalMetricsSubQuerySql = $finalMetricsSubQuery->getCompiledSelect();
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$builder = $this->db->newQuery()->fromSubquery($subQuery, 'sub');
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$builder->select('
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G.id AS company_id,
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G.name AS company_name,
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E.customerId as customerId,
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"google" AS media,
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sub.id AS id,
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sub.name AS name,
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COUNT(DISTINCT memo.seq) AS memo_cnt,
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sub.status,
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sub.budget,
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sub.bidamount,
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"" AS bidamount_type,
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sub.biddingStrategyType AS biddingStrategyType,
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sub.impressions,
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sub.click,
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sub.spend,
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sub.sales,
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sub.unique_total,
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sub.margin,
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metrics.metrics AS metrics,
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sub.create_date
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');
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$builder->join('z_adwords.aw_ad_account E', 'sub.customerId = E.customerId');
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$builder->join('zenith.company_adaccounts F', 'E.customerId = F.ad_account_id AND F.media = "google"');
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$builder->join('zenith.companies G', 'F.company_id = G.id');
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$builder->join('zenith.advertisement_memo memo', 'sub.id = memo.id AND memo.media = "google" AND memo.type = "campaigns" AND is_done <> 1', 'left');
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$builder->join("($finalMetricsSubQuerySql) metrics", 'metrics.campaignId = sub.id', 'left');
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$builder->where('sub.status !=', 'NODATA');
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if(!empty($data['business'])){
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$builder->whereIn('E.manageCustomer', explode("|",$data['business']));
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}
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if(!empty($data['company'])){
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$builder->whereIn('G.id', explode("|",$data['company']));
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}
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if(!empty($data['account'])){
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$builder->whereIn('E.customerId', explode("|",$data['account']));
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}
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if(!empty($data['resta'])){
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$builder->whereIn('G.id', explode("|",$data['resta']));
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}
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if(!empty($data['stx'])){
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$builder->groupStart();
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$builder->like('sub.name', $data['stx']);
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$builder->groupEnd();
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}
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$builder->groupBy('F.company_id');
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$builder->groupBy('sub.id');
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$builder->orderBy('sub.name', 'asc');
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return $builder;
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}
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public function getAdsets($data)
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{
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$subQuery = $this->db->table('z_adwords.aw_ad_report A');
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$subQuery->select('
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C.campaignId as campaign_id,
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C.id AS id,
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C.name AS name,
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C.status AS status,
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C.biddingStrategyType AS biddingStrategyType,
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C.create_time AS create_date,
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CASE
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WHEN C.biddingStrategyType = "TARGET_CPA" THEN C.cpaBidAmount
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WHEN C.biddingStrategyType = "MANUAL_CPC" THEN C.cpcBidAmount
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ELSE 0
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END AS bidamount,
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CASE
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WHEN C.biddingStrategyType = "TARGET_CPA" THEN "cpa"
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WHEN C.biddingStrategyType = "MANUAL_CPC" THEN "cpc"
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ELSE ""
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END AS bidamount_type,
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SUM(A.impressions) AS impressions,
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SUM(A.clicks) AS click,
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SUM(A.cost) AS spend,
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SUM(A.sales) AS sales,
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SUM(A.db_count) AS unique_total,
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SUM(A.margin) AS margin
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', false);
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$subQuery->join('z_adwords.aw_ad B', 'A.ad_id = B.id');
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$subQuery->join('z_adwords.aw_adgroup C', 'B.adgroupId = C.id');
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if(!empty($data['sdate']) && !empty($data['edate'])){
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$subQuery->where('A.date >=', $data['sdate']);
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$subQuery->where('A.date <', date('Y-m-d', strtotime($data['edate'].' + 1day')));
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}
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$subQuery->groupBy('C.id');
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$metricsSubQuery = $this->db->table('z_adwords.aw_adgroup_report_history A');
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$metricsSubQuery->select('
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C.id as id,
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A.date,
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A.hour,
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SUM(A.impressions) AS impressions,
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SUM(A.clicks) AS clicks,
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SUM(A.cost) AS cost,
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SUM(A.sales) AS sales,
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SUM(A.db_count) AS db_count,
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SUM(A.margin) AS margin
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');
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$metricsSubQuery->join('z_adwords.aw_adgroup C', 'A.adgroup_id = C.id');
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if(!empty($data['sdate']) && !empty($data['edate'])){
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$metricsSubQuery->where('A.date >=', $data['sdate']);
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$metricsSubQuery->where('A.date <', date('Y-m-d', strtotime($data['edate'].' + 1day')));
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}
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$metricsSubQuery->groupBy(['C.id', 'A.date', 'A.hour']);
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$metricsSubQuerySql = $metricsSubQuery->getCompiledSelect();
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$finalMetricsSubQuery = $this->db->table("($metricsSubQuerySql) AS metrics");
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$finalMetricsSubQuery->select('
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metrics.id,
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JSON_OBJECTAGG(
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CONCAT(metrics.date, "_", metrics.hour),
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JSON_OBJECT(
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"impressions", metrics.impressions,
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"click", metrics.clicks,
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"spend", metrics.cost,
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"sales", metrics.sales,
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"unique_total", metrics.db_count,
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"cpa", IFNULL(ROUND(metrics.cost/metrics.db_count, 1), 0),
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"margin", metrics.margin,
|
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"margin_ratio", IFNULL(ROUND((metrics.margin/metrics.sales)*100, 1), 0)
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)
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) AS metrics
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');
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$finalMetricsSubQuery->groupBy('metrics.id');
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$finalMetricsSubQuerySql = $finalMetricsSubQuery->getCompiledSelect();
|
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$builder = $this->db->newQuery()->fromSubquery($subQuery, 'sub');
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$builder->select('
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G.id AS company_id,
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G.name AS company_name,
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E.customerId as customerId,
|
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D.id AS campaign_id,
|
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"google" AS media,
|
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sub.id AS id,
|
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sub.name AS name,
|
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COUNT(DISTINCT memo.seq) AS memo_cnt,
|
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sub.status,
|
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0 AS budget,
|
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sub.biddingStrategyType AS biddingStrategyType,
|
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sub.bidamount AS bidamount,
|
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D.cpaBidAmount AS campaign_bidamount,
|
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sub.bidamount_type,
|
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sub.impressions,
|
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sub.click,
|
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sub.spend,
|
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sub.sales,
|
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sub.unique_total,
|
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sub.margin,
|
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metrics.metrics AS metrics,
|
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sub.create_date');
|
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$builder->join('z_adwords.aw_campaign D', 'sub.campaign_id = D.id');
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$builder->join('z_adwords.aw_ad_account E', 'D.customerId = E.customerId');
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$builder->join('zenith.company_adaccounts F', 'E.customerId = F.ad_account_id AND F.media = "google"');
|
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$builder->join('zenith.companies G', 'F.company_id = G.id');
|
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$builder->join('zenith.advertisement_memo memo', 'sub.id = memo.id AND memo.media = "google" AND memo.type = "adsets" AND is_done <> 1', 'left');
|
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$builder->join("($finalMetricsSubQuerySql) metrics", 'metrics.id = sub.id', 'left');
|
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$builder->where('D.status !=', 'NODATA');
|
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|
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if(!empty($data['business'])){
|
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$builder->whereIn('E.manageCustomer', explode("|",$data['business']));
|
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}
|
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|
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if(!empty($data['company'])){
|
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$builder->whereIn('G.id', explode("|",$data['company']));
|
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}
|
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|
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if(!empty($data['account'])){
|
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$builder->whereIn('E.customerId', explode("|",$data['account']));
|
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}
|
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|
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if(!empty($data['resta'])){
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$builder->whereIn('G.id', explode("|",$data['resta']));
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}
|
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|
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if(!empty($data['stx'])){
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$builder->groupStart();
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$builder->like('sub.name', $data['stx']);
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$builder->groupEnd();
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}
|
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$builder->groupBy('F.company_id');
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$builder->groupBy('sub.id');
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$builder->orderBy('sub.name', 'asc');
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return $builder;
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}
|
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public function getAds($data)
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{
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$subQuery = $this->db->table('z_adwords.aw_ad_report A');
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$subQuery->select('
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B.adgroupId as adgroupId,
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B.id AS id,
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B.name AS name,
|
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B.code AS code,
|
||||
B.status AS status,
|
||||
B.approvalStatus AS approval_status,
|
||||
B.policyTopic AS policyTopic,
|
||||
B.imageUrl AS thumbnail,
|
||||
B.assets AS assets,
|
||||
B.finalUrl AS landingUrl,
|
||||
B.create_time AS create_date,
|
||||
SUM(A.impressions) AS impressions,
|
||||
SUM(A.clicks) AS click,
|
||||
SUM(A.cost) AS spend,
|
||||
SUM(A.sales) AS sales,
|
||||
SUM(A.db_count) AS unique_total,
|
||||
SUM(A.margin) AS margin,
|
||||
');
|
||||
$subQuery->join('z_adwords.aw_ad B', 'A.ad_id = B.id');
|
||||
if(!empty($data['sdate']) && !empty($data['edate'])){
|
||||
$subQuery->where('A.date >=', $data['sdate']);
|
||||
$subQuery->where('A.date <', date('Y-m-d', strtotime($data['edate'].' + 1day')));
|
||||
}
|
||||
$subQuery->groupBy('B.id');
|
||||
|
||||
$metricsSubQuery = $this->db->table('z_adwords.aw_ad_report_history A');
|
||||
$metricsSubQuery->select('
|
||||
B.id as id,
|
||||
A.date,
|
||||
A.hour,
|
||||
SUM(A.impressions) AS impressions,
|
||||
SUM(A.clicks) AS clicks,
|
||||
SUM(A.cost) AS cost,
|
||||
SUM(A.sales) AS sales,
|
||||
SUM(A.db_count) AS db_count,
|
||||
SUM(A.margin) AS margin
|
||||
');
|
||||
$metricsSubQuery->join('z_adwords.aw_ad B', 'A.ad_id = B.id');
|
||||
if(!empty($data['sdate']) && !empty($data['edate'])){
|
||||
$metricsSubQuery->where('A.date >=', $data['sdate']);
|
||||
$metricsSubQuery->where('A.date <', date('Y-m-d', strtotime($data['edate'].' + 1day')));
|
||||
}
|
||||
$metricsSubQuery->groupBy(['B.id', 'A.date', 'A.hour']);
|
||||
$metricsSubQuerySql = $metricsSubQuery->getCompiledSelect();
|
||||
|
||||
$finalMetricsSubQuery = $this->db->table("($metricsSubQuerySql) AS metrics");
|
||||
$finalMetricsSubQuery->select('
|
||||
metrics.id,
|
||||
JSON_OBJECTAGG(
|
||||
CONCAT(metrics.date, "_", metrics.hour),
|
||||
JSON_OBJECT(
|
||||
"impressions", metrics.impressions,
|
||||
"click", metrics.clicks,
|
||||
"spend", metrics.cost,
|
||||
"sales", metrics.sales,
|
||||
"unique_total", metrics.db_count,
|
||||
"cpa", IFNULL(ROUND(metrics.cost/metrics.db_count, 1), 0),
|
||||
"margin", metrics.margin,
|
||||
"margin_ratio", IFNULL(ROUND((metrics.margin/metrics.sales)*100, 1), 0)
|
||||
)
|
||||
) AS metrics
|
||||
');
|
||||
$finalMetricsSubQuery->groupBy('metrics.id');
|
||||
$finalMetricsSubQuerySql = $finalMetricsSubQuery->getCompiledSelect();
|
||||
|
||||
$builder = $this->db->newQuery()->fromSubquery($subQuery, 'sub');
|
||||
$builder->select('
|
||||
G.id AS company_id,
|
||||
G.name AS company_name,
|
||||
E.customerId as customerId,
|
||||
D.id AS campaign_id,
|
||||
C.id AS adset_id,
|
||||
"google" AS media,
|
||||
sub.id AS id,
|
||||
sub.name AS name,
|
||||
COUNT(DISTINCT memo.seq) AS memo_cnt,
|
||||
sub.code AS code,
|
||||
sub.status AS status,
|
||||
sub.approval_status AS approval_status,
|
||||
sub.policyTopic AS policyTopic,
|
||||
sub.thumbnail AS thumbnail,
|
||||
sub.assets AS assets,
|
||||
sub.landingUrl AS landingUrl,
|
||||
0 AS budget,
|
||||
0 AS bidamount,
|
||||
"" AS bidamount_type,
|
||||
sub.impressions,
|
||||
sub.click,
|
||||
sub.spend,
|
||||
sub.sales,
|
||||
sub.unique_total,
|
||||
sub.margin,
|
||||
metrics.metrics AS metrics,
|
||||
sub.create_date');
|
||||
$builder->join('z_adwords.aw_adgroup C', 'sub.adgroupId = C.id');
|
||||
$builder->join('z_adwords.aw_campaign D', 'C.campaignId = D.id');
|
||||
$builder->join('z_adwords.aw_ad_account E', 'D.customerId = E.customerId');
|
||||
$builder->join('zenith.company_adaccounts F', 'E.customerId = F.ad_account_id AND F.media = "google"');
|
||||
$builder->join('zenith.companies G', 'F.company_id = G.id');
|
||||
$builder->join('zenith.advertisement_memo memo', 'sub.id = memo.id AND memo.media = "google" AND memo.type = "ads" AND is_done <> 1', 'left');
|
||||
$builder->join("($finalMetricsSubQuerySql) metrics", 'metrics.id = sub.id', 'left');
|
||||
$builder->where('D.status !=', 'NODATA');
|
||||
|
||||
if(!empty($data['business'])){
|
||||
$builder->whereIn('E.manageCustomer', explode("|",$data['business']));
|
||||
}
|
||||
|
||||
if(!empty($data['company'])){
|
||||
$builder->whereIn('G.id', explode("|",$data['company']));
|
||||
}
|
||||
|
||||
if(!empty($data['account'])){
|
||||
$builder->whereIn('E.customerId', explode("|",$data['account']));
|
||||
}
|
||||
|
||||
if(!empty($data['resta'])){
|
||||
$builder->whereIn('G.id', explode("|",$data['resta']));
|
||||
}
|
||||
|
||||
if(!empty($data['stx'])){
|
||||
$builder->groupStart();
|
||||
$builder->like('sub.name', $data['stx']);
|
||||
$builder->groupEnd();
|
||||
}
|
||||
|
||||
$builder->groupBy('F.company_id');
|
||||
$builder->groupBy('sub.id');
|
||||
$builder->orderBy('sub.name', 'asc');
|
||||
return $builder;
|
||||
}
|
||||
|
||||
public function getStatuses($param, $result, $dates)
|
||||
{
|
||||
foreach ($result as &$row) {
|
||||
/* $stat = $this->getStat($params, $row['id'], $dates[0], $dates[1]);
|
||||
$optimization_stat = $this->getOptimization($params, $row['id']);
|
||||
$optimization_budget = $this->getOptimization_budget($params, $row['id']);
|
||||
|
||||
$row['unique_total'] = $stat['unique_total']; //유효db
|
||||
$row['sales'] = $row['sales']; //매출액
|
||||
|
||||
// echo $stat['shortterm']."!<br/>";
|
||||
|
||||
// $row['margin'] = Calc::margin($row['sales'], $row['cost'], $stat['margin']); // 수익
|
||||
$row['margin'] = $stat['margin']; // 수익
|
||||
|
||||
if($params=="campaigns"){ // 캠페인단 ai
|
||||
$optimization_campaign = "OFF";
|
||||
$song_optimization_campaign = "OFF";
|
||||
$choi_optimization_campaign = "OFF";
|
||||
for($i=0;$i<sizeof($optimization_stat);$i++){
|
||||
if($optimization_stat[$i]['type'] =="901"){
|
||||
$optimization_campaign = "ON";
|
||||
}
|
||||
if($optimization_stat[$i]['type'] =="801" || $optimization_stat[$i]['type'] =="802" || $optimization_stat[$i]['type'] =="803"){
|
||||
$song_optimization_campaign = "Lv".substr($optimization_stat[$i]['type'],-1);
|
||||
}
|
||||
if($optimization_stat[$i]['type'] =="701"){
|
||||
$choi_optimization_campaign = "ON";
|
||||
}
|
||||
}
|
||||
$row['optimization_campaign'] = $optimization_campaign;
|
||||
$row['song_optimization_campaign'] = $song_optimization_campaign;
|
||||
$row['choi_optimization_campaign'] = $choi_optimization_campaign;
|
||||
}
|
||||
else if($params=="ads"){ // 광고 ai
|
||||
if($optimization_stat =="701"){
|
||||
$row['optimization_ad'] = "ON";
|
||||
}
|
||||
else {
|
||||
$row['optimization_ad'] = "OFF";
|
||||
}
|
||||
}
|
||||
else {
|
||||
|
||||
if($optimization_stat =="1"){
|
||||
$row['optimization'] = "ON"; //어른정파고
|
||||
$row['optimization_ch'] = "OFF"; // 어린이정파고
|
||||
}
|
||||
else if($optimization_stat =="2"){
|
||||
$row['optimization'] = "OFF"; //어른정파고
|
||||
$row['optimization_ch'] = "ON"; // 어린이정파고
|
||||
}
|
||||
else {
|
||||
$row['optimization'] = "OFF";
|
||||
$row['optimization_ch'] = "OFF";
|
||||
}
|
||||
}
|
||||
if($choi_optimization_campaign=="ON") $row['optimization_campaign_budget'] = $optimization_budget; // ai 예산 */
|
||||
|
||||
if($row['status'] == 'ENABLED'){
|
||||
$row['status'] = "ON";
|
||||
}else{
|
||||
$row['status'] = "OFF";
|
||||
}
|
||||
|
||||
$row['margin_ratio'] = Calc::margin_ratio($row['margin'], $row['sales']); // 수익률
|
||||
|
||||
|
||||
$row['cpc'] = Calc::cpc($row['spend'], $row['click']); // 클릭당단가 (1회 클릭당 비용)
|
||||
$row['ctr'] = Calc::ctr($row['click'], $row['impressions']); // 클릭율 (노출 대비 클릭한 비율)
|
||||
$row['cpa'] = Calc::cpa($row['unique_total'], $row['spend']); //DB단가(전환당 비용)
|
||||
$row['cvr'] = Calc::cvr($row['unique_total'], $row['click']); //전환율
|
||||
|
||||
switch (!empty($row['biddingStrategyType'])) {
|
||||
case 'TARGET_CPA' :
|
||||
$row['biddingStrategyType'] = '타겟 CPA';
|
||||
break;
|
||||
case 'TARGET_ROAS' :
|
||||
$row['biddingStrategyType'] = '타겟 광고 투자수익(ROAS)';
|
||||
break;
|
||||
case 'TARGET_SPEND' :
|
||||
$row['biddingStrategyType'] = '클릭수 최대화';
|
||||
break;
|
||||
case 'MAXIMIZE_CONVERSIONS' :
|
||||
$row['biddingStrategyType'] = '전환수 최대화';
|
||||
break;
|
||||
/* //값이 뭔지 모름ㅠㅠ
|
||||
case '' :
|
||||
$row['biddingStrategyType'] = '검색 결과 위치 타겟';
|
||||
break;
|
||||
case '' :
|
||||
$row['biddingStrategyType'] = '경쟁 광고보다 내 광고가 높은 순위에 게재되는 비율 타겟';
|
||||
break;
|
||||
case '' :
|
||||
$row['biddingStrategyType'] = '타겟 노출 점유율';
|
||||
break;
|
||||
*/
|
||||
case 'PAGE_ONE_PROMOTED' :
|
||||
$row['biddingStrategyType'] = '향상된 CPC 입찰기능';
|
||||
break;
|
||||
case 'MANUAL_CPM' :
|
||||
$row['biddingStrategyType'] = '수동 입찰 전략';
|
||||
break;
|
||||
case 'MANUAL_CPC' :
|
||||
$row['biddingStrategyType'] = '수동 CPC';
|
||||
break;
|
||||
case 'UNKNOWN' :
|
||||
$row['biddingStrategyType'] = '알수없음';
|
||||
break;
|
||||
default :
|
||||
break;
|
||||
}
|
||||
}
|
||||
return $result;
|
||||
}
|
||||
public function getReport($data)
|
||||
{
|
||||
$builder = $this->db->table('z_adwords.aw_ad_report A');
|
||||
$builder->select('
|
||||
A.date,
|
||||
SUM(A.impressions) AS impressions,
|
||||
SUM(A.clicks) AS click,
|
||||
(SUM(A.clicks) / SUM(A.impressions)) * 100 AS click_ratio,
|
||||
(SUM(A.db_count) / SUM(A.clicks)) * 100 AS conversion_ratio,
|
||||
SUM(A.cost) AS spend,
|
||||
SUM(A.db_count) AS unique_total,
|
||||
IFNULL(SUM(A.cost) / SUM(A.db_count), 0) AS unique_one_price,
|
||||
SUM(A.db_price) AS unit_price,
|
||||
SUM(A.sales) AS price,
|
||||
SUM(A.margin) AS profit,
|
||||
(SUM(A.db_price * A.db_count) - SUM(A.cost)) / SUM(A.db_price * A.db_count) * 100 AS per
|
||||
');
|
||||
$builder->join('z_adwords.aw_ad B', 'A.ad_id = B.id');
|
||||
$builder->join('z_adwords.aw_adgroup C', 'B.adgroupId = C.id');
|
||||
$builder->join('z_adwords.aw_campaign D', 'C.campaignId = D.id');
|
||||
$builder->join('z_adwords.aw_ad_account E', 'D.customerId = E.customerId');
|
||||
$builder->join('zenith.company_adaccounts F', 'E.customerId = F.ad_account_id AND F.media = "google"');
|
||||
$builder->join('zenith.companies G', 'F.company_id = G.id');
|
||||
$builder->where('D.status !=', 'NODATA');
|
||||
|
||||
if(!empty($data['sdate']) && !empty($data['edate'])){
|
||||
$builder->where('A.date >=', $data['sdate']);
|
||||
$builder->where('A.date <', date('Y-m-d', strtotime($data['edate'].' + 1day')));
|
||||
}
|
||||
|
||||
if(!empty($data['googleCheck'])){
|
||||
switch ($data['type']) {
|
||||
case 'campaigns':
|
||||
$builder->whereIn('D.id', $data['googleCheck']);
|
||||
break;
|
||||
case 'adsets':
|
||||
$builder->whereIn('C.id', $data['googleCheck']);
|
||||
break;
|
||||
case 'ads':
|
||||
$builder->whereIn('B.id', $data['googleCheck']);
|
||||
break;
|
||||
default:
|
||||
break;
|
||||
}
|
||||
}
|
||||
|
||||
if(!empty($data['business'])){
|
||||
$builder->whereIn('E.manageCustomer', explode("|",$data['business']));
|
||||
}
|
||||
|
||||
if(!empty($data['company'])){
|
||||
$builder->whereIn('G.id', explode("|",$data['company']));
|
||||
}
|
||||
|
||||
if(!empty($data['account'])){
|
||||
$builder->whereIn('E.customerId', explode("|",$data['account']));
|
||||
}
|
||||
|
||||
if(!empty($data['resta'])){
|
||||
$builder->whereIn('G.id', explode("|",$data['resta']));
|
||||
}
|
||||
|
||||
$builder->groupBy('A.date');
|
||||
|
||||
return $builder;
|
||||
}
|
||||
|
||||
public function getDisapproval()
|
||||
{
|
||||
$builder = $this->db->table('z_adwords.aw_ad_account acc');
|
||||
$builder->select('
|
||||
acc.customerId,
|
||||
acc.name AS customer_name,
|
||||
ac.id AS campaign_id,
|
||||
ac.name AS campaign_name,
|
||||
ag.id AS adgroup_id,
|
||||
ag.name AS adgroup_name,
|
||||
ad.id,
|
||||
ad.name,
|
||||
ad.code,
|
||||
ass.url,
|
||||
ad.status,
|
||||
ad.policyTopic,
|
||||
ad.reviewStatus,
|
||||
ad.approvalStatus,
|
||||
ad.adType,
|
||||
ad.finalUrl,
|
||||
ad.create_time,
|
||||
ad.update_time');
|
||||
$builder->join('z_adwords.aw_campaign ac', 'ac.customerId = acc.customerId', 'left');
|
||||
$builder->join('z_adwords.aw_adgroup ag', 'ag.campaignId = ac.id', 'left');
|
||||
$builder->join('z_adwords.aw_ad ad', 'ad.adgroupId = ag.id', 'left');
|
||||
$builder->join('z_adwords.aw_asset ass', "SUBSTRING_INDEX(ad.assets, ',', 1) = ass.id", 'left');
|
||||
$builder->where("(ad.approvalStatus = 'DISAPPROVED' OR ad.approvalStatus = 'AREA_OF_INTEREST_ONLY' OR ad.approvalStatus = 'APPROVED_LIMITED' OR (ad.approvalStatus = 'APPROVED' AND ad.policyTopic LIKE '%HEALTH_IN_PERSONALIZED_ADS%')) AND acc.is_exposed = 1 AND acc.status = 'ENABLED' AND ac.status = 'ENABLED' AND ag.status = 'ENABLED' AND ad.status = 'ENABLED'");
|
||||
// $builder->orderBy('ad.create_time', 'DESC');
|
||||
$result = $builder->get()->getResultArray();
|
||||
|
||||
return $result;
|
||||
}
|
||||
|
||||
public function getCampaignById($ids)
|
||||
{
|
||||
$builder = $this->db->table('z_adwords.aw_campaign');
|
||||
$builder->select('"구글" as media, "캠페인" as type, id, name, status');
|
||||
$builder->whereIn('id', $ids);
|
||||
|
||||
return $builder;
|
||||
}
|
||||
|
||||
public function getAdgroupById($ids)
|
||||
{
|
||||
$builder = $this->db->table('z_adwords.aw_adgroup');
|
||||
$builder->select('"구글" as media, "광고그룹" as type, id, name, status');
|
||||
$builder->whereIn('id', $ids);
|
||||
|
||||
return $builder;
|
||||
}
|
||||
|
||||
public function getAdById($ids)
|
||||
{
|
||||
$builder = $this->db->table('z_adwords.aw_ad');
|
||||
$builder->select('"구글" as media, "광고" as type, id, name, status');
|
||||
$builder->whereIn('id', $ids);
|
||||
|
||||
return $builder;
|
||||
}
|
||||
|
||||
public function updateCode($data) {
|
||||
$result = [];
|
||||
$this->db->transStart();
|
||||
$builder = $this->db->table('z_adwords.aw_ad');
|
||||
$builder->set('code', $data['code']);
|
||||
$builder->where('id', $data['id']);
|
||||
$builder->update();
|
||||
$queryResult = $this->db->transComplete();
|
||||
if($queryResult){
|
||||
$result['code'] = $data['code'] ?? '';
|
||||
}
|
||||
|
||||
return $result;
|
||||
}
|
||||
|
||||
public function getCustomerByCampaignId($campaignIds) {
|
||||
$builder = $this->db->table('z_adwords.aw_campaign A');
|
||||
$builder->select('A.id, B.customerId, B.manageCustomer');
|
||||
$builder->join('z_adwords.aw_ad_account B', 'A.customerId = B.customerId');
|
||||
$builder->whereIn('A.id', $campaignIds);
|
||||
$builder->groupBy('A.id');
|
||||
$result = $builder->get()->getResultArray();
|
||||
|
||||
return $result;
|
||||
}
|
||||
|
||||
public function setUpdatingByAds($campaignIds){
|
||||
$this->db->transStart();
|
||||
$builder = $this->db->table('z_adwords.aw_campaign');
|
||||
$builder->whereIn('id', $campaignIds);
|
||||
$builder->set('is_updating', 1);
|
||||
$builder->update();
|
||||
$result = $this->db->transComplete();
|
||||
|
||||
return $result;
|
||||
}
|
||||
|
||||
public function updateDbCount($data) {
|
||||
$this->db->transStart();
|
||||
$builder = $this->db->table('z_adwords.aw_ad_account');
|
||||
$builder->set('db_count', (integer)$data['db_count']);
|
||||
$builder->where('customerId', $data['id']);
|
||||
$builder->update();
|
||||
$result = $this->db->transComplete();
|
||||
|
||||
return $result;
|
||||
}
|
||||
|
||||
public function updateExposed($data) {
|
||||
$this->db->transStart();
|
||||
$builder = $this->db->table('z_adwords.aw_ad_account');
|
||||
$builder->set('is_exposed', (integer)$data['is_exposed']);
|
||||
$builder->where('customerId', $data['id']);
|
||||
$builder->update();
|
||||
$result = $this->db->transComplete();
|
||||
|
||||
return $result;
|
||||
}
|
||||
|
||||
public function getCustomerById($id, $type) {
|
||||
if(empty($type)){return false;}
|
||||
$builder = $this->db->table('z_adwords.aw_ad_account A');
|
||||
$builder->select('A.customerId');
|
||||
$builder->join('z_adwords.aw_campaign B', 'A.customerId = B.customerId');
|
||||
$builder->join('z_adwords.aw_adgroup C', 'B.id = C.campaignId');
|
||||
$builder->join('z_adwords.aw_ad D', 'C.id = D.adgroupId');
|
||||
|
||||
if($type == 'campaign'){
|
||||
$builder->where('B.id', $id);
|
||||
}else if($type == 'adgroup'){
|
||||
$builder->where('C.id', $id);
|
||||
}else if($type == 'ad'){
|
||||
$builder->where('D.id', $id);
|
||||
}
|
||||
|
||||
$builder->groupBy('A.customerId');
|
||||
$result = $builder->get()->getRowArray();
|
||||
|
||||
return $result;
|
||||
}
|
||||
|
||||
public function getAsset($id) {
|
||||
$builder = $this->db->table('z_adwords.aw_asset');
|
||||
$builder->select('url');
|
||||
$builder->where('id', $id);
|
||||
$result = $builder->get()->getRowArray();
|
||||
|
||||
return $result;
|
||||
}
|
||||
}
|
||||
Reference in New Issue
Block a user